Every two weeks, we’re sharing and promoting free and affordable events that help small business owners run their businesses better. This is your bi-weekly calendar for in-person and virtual events in Northern and Southern California. Here are the best upcoming events from September 18 through 30.

Every two weeks, we’re sharing and promoting free and affordable events that help small business owners run their businesses better. This is your bi-weekly calendar for in-person and virtual events in Northern and Southern California. Here are the best upcoming events from September 18 through 30.

Northern California/Sacramento

Finance Your Business
Date: September 20, 2017 | 9:00 am PDT – 10:30 am PDT
Location: Business Assistance Center
270 Frank Ogawa Plaza Oakland, CA 94612 (map it)
Contact: Diana Chavez | diana@workingsolutions.org | (415) 590-0155
Organization: Working Solutions
Fee: Free

Join this panel discussion with Working Solutions, U.S. Bank, Kiva, and Opportunity Fund to learn about key resources for lending for small businesses:

  • Financing options
  • What lenders are looking for
  • Credit requirements
  • Importance of a relationship with a financial institution
  • Eligibility guidelines and loan application procedures

Click here to register for this event.

Business Basics Series
Date: September 26, 2017 | 10:00 am PDT – 1:00 pm PDT
Location: College of Marin—IVC Building 27 Room 112
1800 Ignacio Blvd. Novato, CA 94949 (map it)
Contact: Miriam Karell | miriam@marinsbdc.org | (415) 755-1100
Organization: Marin SBDC
Fee: $25

Learn what it takes to start a business and succeed! This series of 3 classes is perfect for those exploring business ownership and want more information about what it takes to run a business. This workshop series is also helpful for new business owners who want to brush up on strategic planning, finances and marketing.

Business Planning gives you the basic information on business start-up, business planning, and different types of business plans. Explore planning tools to help you define your unique business vision and develop a strategy that works.

Each class can be taken individually or as a series. You save $15 by registering for all 3 workshops.

Click here to register for this event.

Meetup: Escape the Bootstrap Trap with Jenny Kassan
Date: September 27, 2017 | 6:30 pm PDT – 8:30 pm PDT
Location: 1500 MacDonald Ave. Richmond, CA 94801 (map it)
Contact: Bret Sweet | bsweet@rencenter.org | (510) 221-2002
Organizations: Renaissance Richmond
Fee: Free

Join business coach Jenny Kassan for Escape the Bootstrap Trap: How to Get the Money You Need to Grow Your Business Without Maxing Out Your Credit Cards or Putting Your Personal Assets at Risk.

Are you:

  • Tired of not having the resources you need to do what you want with your business?
  • Wearing a million hats in your business instead of getting the right help?
  • Worried about how much of your personal assets you’re investing in your business?

This talk will teach you:

  • Three keys to get clear on your path for bringing the resources you need into your business
  • Ways to find the right investors that allow you to grow your business on your terms
  • Strategies to create a sustainable business that fits with your chosen lifestyle, goals, and values

Click here to register for this event.

Southern California/San Diego

San Diego Small Business Expo
Date: September 21, 2017 | 9:00 am PDT – 5:00 pm PDT
Location: San Diego Convention Center—Hall H
111 W. Harbor Dr. San Diego, CA 92101 (map it)
Contact: clientservices@theshowproducers.com | (212) 404-2345
Organization: Small Business Expo
Fee: Free (upgraded services are available starting at $20)

Small Business Expo is America’s biggest and most anticipated business-to-business networking event, trade show, and conference for business owners, entrepreneurs, start-ups, and decision-makers.

Why you should attend:

  • Network with thousands of business owners, entrepreneurs and start-ups
  • Access to 25+ Business Critical workshops and seminars to help your business grow
  • Join speed networking sessions to make new contacts quickly
  • Learn about new cutting-edge products and services
  • Establish hundreds of new and valuable contacts
  • Interact with the movers and shakers of your industry
  • Leave the show with hundreds of qualified sales leads

Your free admission badge gives you access to the following areas of the Expo:

  • Exhibitor Hall
  • Workshops and seminars
  • ‘Get Dotted’ Business Networking Areas
  • Speed Networking Sessions
  • Business Card Showcase and Exchange
  • #smallbizselfie Contest
  • eLounge
  • Inspiration2020 Theatre Business Presentations, including Bill Walsh – The 7 Keys to Build a 7-Figure Business Presentation from 4:30 PM-6PM, Google’s Main Stage Presentations, the Free Bonus Small Business Workshop presented by our Titanium Sponsor, Powerteam International

Upgraded services are available for additional fees starting at $20. For more information about these services, click here.

Click here to register for this event.

Veteran-Owned Small Business Risk Education Workshop
Date: September 26, 2017 | 8:30 am PDT – 11:00 am PDT
Location: Bob Hope Patriotic Hall
1816 S. Figueroa St. Los Angeles, CA 90015 (map it)
Contact: info@wbc-la.org | (818) 907-9922
Organization: VEDC Women’s Business Center
Fee: Free

DID YOU KNOW you could be held liable for the auto accident of an employee? WHAT WOULD YOU DO if your supplier couldn’t deliver an item you use in your end product? COULD YOUR BUSINESS STAY OPEN if there was a natural disaster or if you had major surgery?

VEDC has partnered with Travelers to bring you this Small Business Risk Education workshop. Join us and learn how to better protect your small business. If you are a veteran or service-disabled veteran entrepreneur, we will teach you safety and loss prevention strategies, and develop a plan to address your business risks.

Topics covered in this workshop:

  • Managing business relationship risk
  • Keeping your business up and running
  • Establishing driver and vehicle safety

Minorities and women-owned businesses are encouraged to participate. Complimentary breakfast and networking begin at 8:30 am with the class following at 9:00 am.

Click here to register for this event.

SCORE’s 5th Annual Women Business Owners Conference
Date: September 28, 2017 | 7:30 am PDT – 4:00 pm PDT
Location: The Great Wolf Lodge
12681 Harbor Blvd., Garden Grove, CA 92840 (map it)
Contact: Debbie Molino | Debbie.Molino@score114.org | (714) 550-7369
Organization: Orange County SCORE
Fee: $79

Dare to Stand Out! Join SCORE for the annual Women Business Owners Conference: an interactive event for the savvy entrepreneur. Learn marketing strategies from women entrepreneurs scheduled to speak:

  • Keynote speaker Nellie Akalp, CorpNet CEO: How to Embrace the “Small” in Small Business
  • Liz Goodgold, REDFire Branding
  • Lisa T.D. Nguyen, Senhoa Jewelry Founder
  • Roni Ramos: Harmony 3 Productions, Founder

Your $79 admission fee includes breakfast, lunch, and parking. Please register before the Sept. 26 deadline.  

Click here to register for this event.


50 Ways to Get More Customers
Date: September 19, 2017 | 9:00 am PDT – 10:00 am PDT
Location: Online—Webinar
Contact: score.fairfieldcounty@gmail.com | (203) 831-0065
Organization: Fairfield County (Conn.) SCORE
Fee: Free

Join this free webinar to learn simple techniques and discover tools to increase your customer base in the age of the Internet. Together we’ll cover how to develop your presence and showcase your expertise to bring customers to you using a pre-sales nurturing campaign, social media, and email marketing. Get started with free tools and techniques plus get basic templates and then hit the ground running to boost your business.

Topics will include:

  • Learn how sales has changed with the Internet
  • Create to create credibility, authority and trust
  • Set up your device (laptop, tablet, or Chromebook) with the Chrome browser and a Gmail account
  • Get started with Google Analytics for a WordPress website and other website building apps
  • Create nurturing email campaigns with tracking in a Google Sheet with canned emails
  • Understand how to repurpose and plan content for use on social media sites and in email marketing campaigns
  • Discover tools to help research potential clients

Click here to register for this event.

Targets of Opportunity: Recent Study Reveals Best Potentials for Economic Growth in our Region
Date: September 20, 2017 | 12:00 pm PDT – 1:00 pm PDT
Location: Online—Webinar
Contact: info@e-jedi.org | (530) 926-6670
Organization: Jefferson Economic Development Institute
Fee: Free

What could you and your business do if you knew:

  • Which industries show strong economic growth?
  • What occupations will be growing in the future?
  • What entrepreneurial activity will look like in our region?

Start using data to make your business decisions. Join this webinar to learn how the far mountains region of Northern California (specifically Siskiyou, Shasta, Trinity, and Humboldt Counties) fared in the last national recession and which industry areas defied the recession and saw growth. We’ll uncover the industry groups which showed a combination of business growth, job growth, wage growth, and job opportunities. We’ll understand the trends in our region’s entrepreneurial growth and how that growth ties into the region’s industries.

Targets of Opportunity Study:

  • Which industries in your area show economic strength and competitive advantage
  • Which areas of the economy provide growing entrepreneurial opportunities, emerging businesses, increasing employment and rising wages
  • How your local economy links with the larger regional economy
  • Which businesses are economically interdependent yet have common supply chains, labor needs, technologies, and markets

This webinar will be useful for potential entrepreneurs, business owners, and economic development or workforce professionals.

All who register will receive a confirmation email containing information on how to join the webinar, plus a recording of the live event.

Click here to register for this event.

Improve Your Online Presence to Attract More Customers
Date: September 28, 2017 | 10:00 am PDT – 11:00 am PDT
Location: Online—Webinar
Contact: webinars@score.org
Organization: SCORE
Fee: Free

Can customers easily find your small business online? Is all the information on your website, business listings, reviews, and social media correct and current? Inaccuracy can be costly and detrimental to your business and reputation.

Join this webinar to get started with immediate steps to building an accurate online presence.

You’ll learn:

  • What is an online presence, and why is it important to manage?
  • How to check your online data across the web (website, listing, reviews, social media)
  • How incorrect data can have a negative impact on your business
  • How to correct online business data immediately

Click here to register for this event.

We’re looking for upcoming events to promote to small business owners like you. If you have an event you’d like to share with fellow business owners, contact us at sblending@opportunityfund.org.

For information about Opportunity Fund’s small business loans, please contact us at 866-299-8173 or loans@opportunityfund.org.  For questions about your existing loan or other customer service questions, please contact us at 866-299-8173 or sbhelp@opportunityfund.org.

Opportunity Fund is California’s largest and fastest-growing nonprofit lender to small businesses. In fiscal year ‘16, we made $60M in loans to help more than 2,200 small business owners invest in their businesses.  Opportunity Fund invests in small business owners who do not have access to traditional financing. As a founding member and signatory to the Borrower’s Bill of Rights, we believe in the important role small businesses play in our community and the economy, and we aim to help owners financially succeed.

Visit us online at opportunityfundloan.org and follow us on Facebook and Twitter

Opportunity Fund. Working Capital for Working People. opportunityfund.org